The Power of Clear Next Steps

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In This Article

How to Help People Go from Attending to Belonging

 


 

One of the biggest communication gaps in the church today isn’t what we’re saying—it’s what we’re assuming.

We assume people know what to do next. We assume visitors will figure out how to get connected. We assume our congregation knows how to move from Sunday attendance to deeper engagement.

But assumptions don’t make disciples. Clear next steps do.

If your church wants to grow—not just in size but in spiritual depth—you need a clear, visible, and simple path for people to follow. Whether it’s a first-time guest or a long-time attendee, everyone should know how to take their next step toward community, service, and spiritual growth.

This chapter is about building that pathway. We’ll cover what next steps are, why they matter, how to communicate them well, and how church tech can help you create a system that saves time and deepens connection.

“Therefore encourage one another and build one another up, just as you are doing.”

—1 Thessalonians 5:11 (ESV)

What Are “Next Steps” and Why Do They Matter?

In a church context, next steps are simple actions that help people grow in their faith and feel more connected to the church.

Next steps might include:

  • Planning a visit

  • Attending a welcome class

  • Joining a small group

  • Serving on a team

  • Getting baptized

  • Meeting with a pastor

  • Starting a Bible reading plan

These steps are how people move from watching to participating, from consuming to contributing. They turn spectators into disciples.

A clear next step strategy creates a culture of movement—and where there’s movement, there’s growth.

“But be doers of the word, and not hearers only, deceiving yourselves.”

—James 1:22 (ESV)

Why People Don’t Take Next Steps (Even When They Want To)

Here’s a hard truth: most churches aren’t lacking in opportunities. They’re lacking in clarity.

Many people in your pews would gladly take a next step if they knew:

  • What to do

  • When to do it

  • How to get started

Instead, they’re left with vague announcements, crowded bulletins, or hallway conversations that end with, “Just talk to so-and-so.”

Confusion stalls connection.

Your job as a leader is to remove friction, not add to it. Don’t make people hunt for a form, a date, or a staff contact. Don’t wait for them to ask. Be proactive. Be obvious. Be clear.

Three Essential Traits of a Good Next Ste

To be effective, every next step should be:

1. Clear

People need to know exactly what you’re asking them to do. Don’t say, “Get involved.” Say, “Join a volunteer team by filling out this form.”

2. Visible

Don’t bury your next steps in a long email or on the third slide of a Sunday announcement loop. Put them on your homepage. Say them from the platform. Include them in your church app or email footer.

3. Simple

The more steps required, the fewer people will take action. One form. One link. One button. Make it easy to say yes.

“For if the readiness is there, it is acceptable according to what a person has, not according to what he does not have.”

—2 Corinthians 8:12 (ESV)

Common Next Steps Your Church Should Offer

If you’re not sure where to start, here are the most common next steps that almost every church should offer in some form:

1. Plan a Visit

Even if people don’t fill out the form, just offering it makes your church more accessible. It removes the fear of showing up without knowing what to expect.

2. Attend a Welcome Event or Class

Give newcomers a predictable way to learn about your church. It could be a monthly lunch, a quarterly class, or a one-on-one coffee with a leader.

3. Join a Small Group or Bible Study

Make it easy for people to see what groups are available, how to join, and who to contact.

4. Start Serving

List volunteer teams clearly and create one easy way to get involved. Don’t make people navigate five different paths depending on the team.

5. Baptism and Membership

Offer a simple, repeatable process that’s explained online and from the stage. Include stories of others who’ve taken that step.

6. Submit a Prayer Request

This is one of the most powerful and underutilized steps. Make it easy for people to share a need.

How Tech Can Support the Next Step Pathway

Once your next steps are clear, church tech can help you make them consistent and time-saving.

Here are three simple ways:

1. Use Forms to Gather Info

Whether it’s a Plan Your Visit form or a volunteer sign-up, make it digital, short, and mobile-friendly.

  • Use tools like Google Forms, ChurchSpring, or your church management system (ChMS)

  • Tag or segment people based on their selection so follow-up is easy

2. Automate the Follow-Up

When someone fills out a form, don’t let the momentum stop.

  • Use automated emails or texts to thank them and explain the next step

  • Schedule a reminder for a staff member or volunteer to reach out personally

3. Track Engagement Over Time

Use your ChMS to monitor who’s taken which steps. Are people moving from visitor to group to service to giving? If not, where are they getting stuck?

This data isn’t just about numbers—it’s about stewardship. It helps you see where to invest more communication, encouragement, or support.

Building a Digital “Next Steps” Hub

Create a central page on your website labeled “Next Steps.” Use simple tiles or buttons for each option, such as:

  • I’m new here

  • I want to join a group

  • I’d like to serve

  • I’m interested in baptism

  • I need prayer

Each option should lead to a short explanation and one clear action (form, link, contact, etc.).

Promote this hub in your:

  • Weekly email footer

  • Sunday slides

  • Verbal announcements

  • Social media bio links

When people know where to go, they’re far more likely to grow.

Case Study: From Confused to Connected

A mid-sized church in the Midwest was frustrated by a lack of engagement. They offered great small groups, volunteer teams, and newcomer events—but people weren’t showing up.

After reviewing their communication, they realized everything was buried in long emails, unclear announcements, and too many separate sign-ups. They created a central “Next Steps” page on their website, simplified all forms into one universal form, and promoted one clear step each week.

In just three months, they saw:

  • An increase in small group sign-ups

  • Volunteer team growth across multiple ministries

  • Increased traffic to their website and ChMS system

People weren’t avoiding next steps—they were just confused. Clarity created movement.

“So that through the church the manifold wisdom of God might now be made known to the rulers and authorities in the heavenly places.”

—Ephesians 3:10 (ESV)

Creating a Culture of Movement

Next steps aren’t just a system. They’re a mindset. A way of leading your church to always be taking one step closer to Jesus and one step deeper into community.

Here’s how to create that culture:

1. Talk About It Constantly

From the platform, in your emails, in meetings—make it part of the language of your church.

2. Celebrate Progress

When someone joins a group or gets baptized, tell the story. Use testimony videos. Share in your newsletter. Let people see what movement looks like.

3. Remove Roadblocks

Look for points where people get stuck. Is your sign-up form too long? Are response times too slow? Are next steps hidden or unclear?

4. Equip Your Team

Make sure staff and volunteers know what the next steps are and how to point people to them.

“And let us consider how to stir up one another to love and good works.”

—Hebrews 10:24 (ESV)

Your Next Step

Take a look at your current communication:

  • Can a first-time guest easily find what to do after visiting?

  • Are there clear ways for someone to join a group or serve?

  • Does every ministry event include a follow-up opportunity?

If not, start small.

  • Choose one next step to feature each month.

  • Build or update a Next Steps page on your website.

  • Train your welcome team to ask one question: “What’s your next step?”

Final Thoughts

Discipleship doesn’t happen by accident. It happens by invitation. By direction. By simple, Spirit-led movement in the same direction over time.

Your church doesn’t need a hundred new programs. You need a clear pathway that invites people to grow—and the courage to lead them into it.

“Go therefore and make disciples of all nations…”

—Matthew 28:19 (ESV)

Clear next steps help people move from attending to belonging. From curiosity to commitment. From Sunday spectator to everyday disciple maker.

Let’s make it simple. Let’s make it clear. Let’s make it happen.

This blog is an adaptation of Chapter 4 from ChurchSpring Co-Founder Rohn Gibson’s new book Church Tech Made Simple, coming Fall 2025

 


 

Related Blogs:

The Mission Comes First with Church Tech

Why Church Tech Feels So Overwhelming

The Church Website Blueprint

 

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